third place is announced, he points out that there are three generations on stage: that of the “old” like him, the intermediate like the singer ELisa and finally the young. Then finally the verdict: Mahmood and Blanco are the winners of the 72nd edition of the Italian Festival, and we can say that Ama concluded the week in Sanremo, winner too: for the stellar ratings, which confirm the Sanremo Festival as the highest national television custom, capable to attract attention of the country, reflecting its mood and evolution, from the beginnings of television to today’s digital effects technology. But above all for the ability to abolish the distinction between audience in the Ariston theatre and those at home on the sofa, intelligently using social media and fads, such as memes or the online game Fanta Sanremo The result is that while the Festival was considered old stuff by young people, today the hard core of the public seems to be the youngest. And finally, for the choice of the co-hosts who shared the stage with him: different, but united by undoubted talent and professionalism, which made the Festival a great popular, magical and light festival, without any loss of style. Will there be an Amadeus number 4? Not easy to say. Certainly, we mere mortals will return to talk about Covid, numbers, infections, jobs, green passes. While we would only like to sing the song “Dove si balla”. In any case at the end, we just have to say: good Amadeus, you won too, and maybe we will meet again. 33 OI magazine
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